Ode is Rodd's latest social innovation and a venture partnership with The Olfactory Experience. We have created an inclusive, simple to use wellbeing product to reawaken appetite, engagement with food, and nutritional awareness for people living with dementia.
The design-led venture and has been funded and supported through the Living Well with Dementia Design Challenge, a competition being run by the Design Council and the Department of Health to rethink life with dementia.
This short film gives an overview of the insights and intentions.
Anyone that would like to know more about ode or would like to contact either of the partners can do so here at myode.org