Observations & Innovations.
As designers we are a channel for observation and trends, we filter the ‘noise’ and use the good stuff to drive our design work. This site is a collection of our observations, insights and influences.
Wednesday, 16 February 2011
Bike Challenge - building to learn
With mountains of post-its, an assortment of bikes and a few decent hunches - we have spent the day 'designing by building'...
Quick rigs like this (as rough and ready as they may appear) are a brilliant way to prove out multiple concepts and invariably lead on to new ideas.
We are working (rapidly!) towards a first 'show and tell' with the Design Council here on Friday.
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